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Drinkaware’s response to minimum pricing debate

Responding to the debate around minimum pricing for alcohol, Chris Sorek, Chief Executive of alcohol awareness charity Drinkaware, says:

“We need a package of measures to tackle alcohol misuse across the UK – price is one element, but it is imperative that we aim to change people’s attitudes through providing information and advice as well. People need to know what they’re drinking and the effect it can have on their health and well-being so they can start to think about and change their drinking patterns.

“We regularly see the effects of alcohol misuse on the streets, but people of all ages drinking at home are also putting themselves in harms way, often without even realising it. Regularly exceeding daily guidelines can increase people’s chances of developing liver damage, some cancers and mental health issues.”

Drinkaware

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